customers have far more ability to research vendors and their offerings than in the past. moreover, the information that prospects are receiving is not static – it’s a dynamic, constantly growing pool including data from far more sources, especially peer input. what should marketers do to respond?
via youtube.com get past the interesting accent and oddly machine-like intonation of the narrator, and you’ve got an interesting look at how the web is evolving. connected always and everywhere – great and scary. courtesy of “dutch think tank EPN” (ah, the accent) via http://twitter.com/bpluskowski, moderator of #smchat on twitter Posted via web from btodd