twitter as a prospecting tool?

broad-based is key if you want to make social media a lead generation system. blog. facebook. youtube. twitter. they all feed each [read more...]

optimizing google reader

this post is a continuation of an earlier article about newsfeeds and rss. in today’s episode, I will talk about how to make your rss subscriptions and your reading therof (therefrom?) more efficient and fun. this post will focus on google reader; stay tuned for posts on the sage reader and feedly.

read all about it - the internet delivered to you

blogs and other sources of information on the web are updated regularly. a great way to stay current is subscribing to newsfeeds. herein a simple explanation of newsfeeds, rss and like arcania, along with a guide to setting up a newsreader to aggregate all the sites you’re [read more...]

facebook friend lists and privacy settings redux

I have just finished updating two old posts about using friend lists in facebook and how to change the application’s default privacy settings so you stay in control of what other people see about you. the readers digest version:

create friend lists. especially if you have a lot of friends and multiple contexts (school, family, work, etc.), friend lists can help make sure you see the posts you want/need to see.
make sure one of those lists is just people (your mom, your boss, your clients) who for one reason or another you do not want having access to your photo album of your night as a guest judge at ‘girls gone wild  boca edition’
go through the process of reviewing your privacy [read more...]

rein in the 'new' facebook - friend lists

Many users of facebook have been vocal in their protests about the service’s new look. Here’s a step-by-step guide on how to use friend lists to manage the ‘new’ [read more...]

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